Directing duo Animal comprises Screenwriter Romain Choay and Creative Director Benjamin Grillon. Their artistic partnership began around ten years ago in London, where they worked together at an advertising agency. The collaboration leverages their complementary talents-Romain Choay’s narrative expertise and Benjamin Grillon’s refined aesthetic style.

Animal’s distinctive approach begins at the intersection of a story and a visual universe. With a high-concept orientation and a meticulous approach to research, Animal is always looking for a key element in a script–some kind of hook–that sets it apart from the rest. Uncovering this is what allows them to really get creative.

Having mastered the dynamics of collaboration, Animal knows the importance of a strong working relationship between clients and creatives, emphasising the mutual trust required for successful outcomes.

Their passion for storytelling and commitment to delivering a meaningful narrative have seen Animal solidify their position as a creative force in high-end commercials and fashion films, establishing long-term partnerships with prestigious brands such as Hermès and Gucci. Other notable clients include Hugo Boss, Cartier Nanushka, Claudie Pierlot and Valextra.

Director and photographer Patrik Giardino’s early discovery of his artistic expression emerged in his native Malmö, Sweden. A keen athlete in his youth, engaging in karate, ice hockey, and basketball, his passion for the lens reflects his deep-rooted connection with movement and action.

After studying photography at Art Center College of Design in Pasadena, Patrik’s progression into directing commercials was a natural one. He uses his understanding of cinematic composition and a keen eye for capturing dynamic moments to translate inspiring visuals into compelling stories. He gets how to seamlessly blend his affinity for sports with powerful imagery, freezing moments in time and unveiling the essence of the subjects he photographs.

Charming and witty in character, working with Patrik always brightens even the most challenging of sets. Whether directing commercials for global brands like Citibank, Nike, Jaguar, Fujitsu, Oakley, P&G, Adidas and Neutrogena or capturing iconic figures and celebrities such as Hugh Jackman, LeBron James, Cristiano Ronaldo, and Michael Phelps, Patrik’s work reflects a harmonious blend of athleticism and action.

Director Harry Guest started off as a script developer, working with renowned studios in London such as Heyday Films, Number, and Revolution. This laid the groundwork for his distinctive stylised film aesthetic and marked the beginning of his award-winning career.

Harry has a knack for creating narratives that resonate with audiences. His sharp pacing gives a nod to the powerful characters he encountered growing up in London. Drawn to the funny, ridiculous and irreverent aspects of life, he’s not interested in how his films make you feel–good, bad, sad, mad, whatever–as long as you feel something.

Directing notable commercials, fashion films and social content for brands including Contiki Travel, Puttshack Golf, Ballantines Whiskey, Amazon, BBC and London Fashion Week, his work goes beyond the commercial realm. Harry’s theatrical short films, Ocean Brew and Wreckless Abandon, made waves in the film and festival circuits and projects like the TV Pilot, The Great Library, a car advert for Ora Funky Cat and music videos for Krept and Konan ft. Popcaan showcase his versatility.

Award-winning Director Martin began his creative path as a Fine Art student in Leeds, cultivating a strong foundation in visual aesthetics and storytelling. His journey into film started in Manchester at Granada TV, where his fascination with the cinematic world grew.
Martin consistently shows passion in his work, striving for aesthetic beauty and a strong cinematic style in everything he throws himself at. He aims to get it right and do justice to the imagery that has influenced him over the years, whether that’s waiting for the perfect light on location or coaxing the best out of a performance.

Martin has built an impressive portfolio, collaborating with leading ad agencies and brands like BMW, Volvo, Ferrari, Ford, Puma, and Armani. His work spans commercials, film and TV title sequences, music videos, and social documentaries. Beyond commercial success, Martin takes pride in creating impactful films for respected charities, addressing pressing social issues such as drug addiction, AIDS, and homelessness.

Now based in London but working globally, Martin has developed a robust network across Europe, the USA, and China. With every project, he continues to push his own creative boundaries, delivering unforgettable, visually striking content that masterfully combines traditional cinematography with cutting-edge VFX.

Commercial Director Emma Scott credits her creative journey to an insatiable appetite for aspirational messaging. Her focus on positive human stories and eagerness to challenge preconceptions have shaped her distinctive approach to filmmaking.

Whether working with actors, real people, or sporting legends, she brings a unique perspective that challenges traditional narratives. Her exceptional eye for art direction and colour sets her apart, adding an exciting visual dimension to her storytelling.

Specialising in commercials, Emma’s work goes beyond the ordinary, breaking through boundaries in gender, sport, lifestyle and fashion. Her films stand out for their honesty, focusing on real human experiences that often diverge from mainstream media narratives. Emma’s approach to filmmaking reflects a commitment to capturing moments that resonate with audiences and defy conventional norms.

Having spent several years working as a creative for international brands like Rolex, Vodafone, FIFA and McLaren, Emma brings a wealth of experience and insight to her directorial role. With a global reach, her portfolio features an impressive array of clients, including industry giants such as Apple, The Telegraph, Shell, Samsung, Volvo and Sony. Her work for these clients has not only pushed boundaries but has also garnered awards and global recognition.